diff --git a/README.md b/README.md
index a7967b4925..4eb7ca1343 100644
--- a/README.md
+++ b/README.md
@@ -77,6 +77,7 @@ Note: there is a test account you can use. Get this from another developer if yo
 - `HS_TASKS_SUGGESTIONS` - Comma-separated IDs of the HelpScout articles to suggest on the tasks page
 - `PRIVACY_POLICY_URL` - URL of the privacy policy
 - `TERMS_OF_USE_URL` - URL of the terms of use
+- `DISABLE_SETUP_TOUR` - Set to `true` to disable starting users on the welcome tour. This should be removed from the codebase once tools are live.
 
 #### Auth provider
 
diff --git a/next.config.js b/next.config.js
index 86d0e4f0ca..07e0763708 100644
--- a/next.config.js
+++ b/next.config.js
@@ -99,6 +99,7 @@ const config = {
     PRIVACY_POLICY_URL: process.env.PRIVACY_POLICY_URL,
     TERMS_OF_USE_URL: process.env.TERMS_OF_USE_URL,
     DD_ENV: process.env.DD_ENV ?? 'development',
+    DISABLE_SETUP_TOUR: process.env.DISABLE_SETUP_TOUR,
   },
   experimental: {
     modularizeImports: {
diff --git a/pages/accountLists.page.test.tsx b/pages/accountLists.page.test.tsx
index ac42776545..f035ff37d0 100644
--- a/pages/accountLists.page.test.tsx
+++ b/pages/accountLists.page.test.tsx
@@ -4,6 +4,7 @@ import { render } from '@testing-library/react';
 import { getSession } from 'next-auth/react';
 import { I18nextProvider } from 'react-i18next';
 import { session } from '__tests__/fixtures/session';
+import { UserSetupStageEnum } from 'src/graphql/types.generated';
 import makeSsrClient from 'src/lib/apollo/ssrClient';
 import i18n from 'src/lib/i18n';
 import theme from 'src/theme';
@@ -22,14 +23,14 @@ interface GetServerSidePropsReturn {
 const accountListId = 'accountID1';
 
 describe('Account Lists page', () => {
-  const context = {};
+  const context = {} as GetServerSidePropsContext;
 
   describe('NextAuth unauthorized', () => {
     it('should redirect to login', async () => {
       (getSession as jest.Mock).mockResolvedValue(null);
 
       const { props, redirect } = (await getServerSideProps(
-        context as GetServerSidePropsContext,
+        context,
       )) as GetServerSidePropsReturn;
 
       expect(props).toBeUndefined();
@@ -42,9 +43,51 @@ describe('Account Lists page', () => {
 
   describe('NextAuth authorized', () => {
     beforeEach(() => {
+      process.env.DISABLE_SETUP_TOUR = undefined;
+
       (getSession as jest.Mock).mockResolvedValue(session);
     });
 
+    it('redirects user to the setup tour is user.setup is not null', async () => {
+      (makeSsrClient as jest.Mock).mockReturnValue({
+        query: jest.fn().mockResolvedValue({
+          data: {
+            user: { id: 'user-1', setup: UserSetupStageEnum.NoAccountLists },
+            accountLists: { nodes: [] },
+          },
+        }),
+      });
+
+      const result = await getServerSideProps(context);
+      expect(result).toEqual({
+        redirect: {
+          destination: '/setup/start',
+          permanent: false,
+        },
+      });
+    });
+
+    it('does not redirect to the setup tour when DISABLE_SETUP_TOUR is true', async () => {
+      process.env.DISABLE_SETUP_TOUR = 'true';
+
+      (makeSsrClient as jest.Mock).mockReturnValue({
+        query: jest.fn().mockResolvedValue({
+          data: {
+            user: { id: 'user-1', setup: UserSetupStageEnum.NoAccountLists },
+            accountLists: { nodes: [] },
+          },
+        }),
+      });
+
+      const result = await getServerSideProps(context);
+      expect(result).not.toEqual({
+        redirect: {
+          destination: '/setup/start',
+          permanent: false,
+        },
+      });
+    });
+
     it('redirects user to their accountList page if only one accountList', async () => {
       (makeSsrClient as jest.Mock).mockReturnValue({
         query: jest.fn().mockResolvedValue({
@@ -56,7 +99,7 @@ describe('Account Lists page', () => {
       });
 
       const { props, redirect } = (await getServerSideProps(
-        context as GetServerSidePropsContext,
+        context,
       )) as GetServerSidePropsReturn;
 
       expect(props).toBeUndefined();
@@ -81,7 +124,7 @@ describe('Account Lists page', () => {
       });
 
       const { props, redirect } = (await getServerSideProps(
-        context as GetServerSidePropsContext,
+        context,
       )) as GetServerSidePropsReturn;
 
       const { getByText } = render(
diff --git a/pages/accountLists.page.tsx b/pages/accountLists.page.tsx
index cc63d09f51..b218129566 100644
--- a/pages/accountLists.page.tsx
+++ b/pages/accountLists.page.tsx
@@ -45,7 +45,7 @@ export const getServerSideProps = makeGetServerSideProps(async (session) => {
       query: GetAccountListsDocument,
     });
 
-    if (data.user.setup) {
+    if (data.user.setup && process.env.DISABLE_SETUP_TOUR !== 'true') {
       // The user has not finished setting up, so start them on the tour
       return {
         redirect: {
diff --git a/src/components/Setup/SetupProvider.test.tsx b/src/components/Setup/SetupProvider.test.tsx
index caead16308..18fd0d69eb 100644
--- a/src/components/Setup/SetupProvider.test.tsx
+++ b/src/components/Setup/SetupProvider.test.tsx
@@ -53,6 +53,10 @@ const TestComponent: React.FC<TestComponentProps> = ({
 );
 
 describe('SetupProvider', () => {
+  beforeEach(() => {
+    process.env.DISABLE_SETUP_TOUR = undefined;
+  });
+
   it('renders child content', () => {
     const { getByText } = render(
       <TestComponent setup={UserSetupStageEnum.NoAccountLists} />,
@@ -137,5 +141,17 @@ describe('SetupProvider', () => {
         expect(getByTestId('setting-up')).toHaveTextContent('false'),
       );
     });
+
+    it('is false when DISABLE_SETUP_TOUR is true', async () => {
+      process.env.DISABLE_SETUP_TOUR = 'true';
+
+      const { getByTestId } = render(
+        <TestComponent setup={null} setupPosition="start" />,
+      );
+
+      await waitFor(() =>
+        expect(getByTestId('setting-up')).toHaveTextContent('false'),
+      );
+    });
   });
 });
diff --git a/src/components/Setup/SetupProvider.tsx b/src/components/Setup/SetupProvider.tsx
index bf0d1489d6..b84974af97 100644
--- a/src/components/Setup/SetupProvider.tsx
+++ b/src/components/Setup/SetupProvider.tsx
@@ -37,7 +37,11 @@ export const SetupProvider: React.FC<Props> = ({ children }) => {
   const { push, pathname } = useRouter();
 
   useEffect(() => {
-    if (!data || pathname === '/setup/start') {
+    if (
+      !data ||
+      pathname === '/setup/start' ||
+      process.env.DISABLE_SETUP_TOUR === 'true'
+    ) {
       return;
     }
 
@@ -60,6 +64,10 @@ export const SetupProvider: React.FC<Props> = ({ children }) => {
       return undefined;
     }
 
+    if (process.env.DISABLE_SETUP_TOUR === 'true') {
+      return false;
+    }
+
     return (
       data.userOptions.some(
         (option) => option.key === 'setup_position' && option.value !== '',