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 | Customer Lifetime Value | Google Analytics 4 | Vertex AI Tabular Wokflows AutoML | Customer Lifetime Value | [maj_cltv_180_30](https://github.com/GoogleCloudPlatform/marketing-analytics-jumpstart/blob/main/templates/activation_type_configuration_template.tpl#L23) | [Custom Data Segments](https://support.google.com/google-ads/answer/2497941?sjid=12303667953034547771-NC#zippy=%2Cyour-data-segments-formerly-known-as-remarketing) |
 | Purchase Propensity | Google Analytics 4 | Vertex AI Tabular Wokflows AutoML | Propensity to Purchase | [maj_purchase_propensity_30_15](https://github.com/GoogleCloudPlatform/marketing-analytics-jumpstart/blob/main/templates/activation_type_configuration_template.tpl#L28) | [Custom Data Segments](https://support.google.com/google-ads/answer/2497941?sjid=12303667953034547771-NC#zippy=%2Cyour-data-segments-formerly-known-as-remarketing) |
 | Churn Propensity | Google Analytics 4 | Vertex AI Tabular Wokflows AutoML | Propensity to Churn | [maj_churn_propensity_30_15](https://github.com/GoogleCloudPlatform/marketing-analytics-jumpstart/blob/main/templates/activation_type_configuration_template.tpl#L43) | [Custom Data Segments](https://support.google.com/google-ads/answer/2497941?sjid=12303667953034547771-NC#zippy=%2Cyour-data-segments-formerly-known-as-remarketing) |
-| Aggregated Value Based Bidding | Google Analytics 4 | Vertex AI Tabular Wokflows AutoML | High Value Action | - | [Static Conversion Values](https://support.google.com/google-ads/answer/13064107?sjid=13060303839552593837-NA#zippy=%2Cset-a-conversion-value%2Cchange-a-conversion-value) <br><br> [Bid Adjustment[1](https://support.google.com/google-ads/answer/7068417?hl=en#zippy=%2Ctips-for-setting-up-data-segments-for-search-ads%2Csetting-bids-tailoring-ads-and-copying-campaigns) [2](https://support.google.com/google-ads/answer/2732132?sjid=8368074830549837931-NA#zippy=%2Cremarketing-lists-for-search-ads-advanced) |
+| Aggregated Value Based Bidding | Google Analytics 4 | Vertex AI Tabular Wokflows AutoML | High Value Action | - | [Static Conversion Values](https://support.google.com/google-ads/answer/13064107?sjid=13060303839552593837-NA#zippy=%2Cset-a-conversion-value%2Cchange-a-conversion-value) <br><br> Bid Adjustment [1](https://support.google.com/google-ads/answer/7068417?hl=en#zippy=%2Ctips-for-setting-up-data-segments-for-search-ads%2Csetting-bids-tailoring-ads-and-copying-campaigns) [2](https://support.google.com/google-ads/answer/2732132?sjid=8368074830549837931-NA#zippy=%2Cremarketing-lists-for-search-ads-advanced) |
 
 ## Repository Structure
 The solution's source code is written in Terraform, Python, SQL, YAML and JSON; and it is organized into five main folders: