diff --git a/installers/binstall/scripts/nix/install.sh b/installers/binstall/scripts/nix/install.sh
index db4b54d79..cba997ac0 100755
--- a/installers/binstall/scripts/nix/install.sh
+++ b/installers/binstall/scripts/nix/install.sh
@@ -15,7 +15,7 @@
 
 set -u
 
-BINARY_DOWNLOAD_PREFIX="https://github.com/apollographql/rover/releases/download"
+BINARY_DOWNLOAD_PREFIX="${APOLLO_ROVER_BINARY_REMOTE:="https://github.com/apollographql/rover/releases/download"}"
 
 # Rover version defined in root cargo.toml
 # Note: this line is built automatically
diff --git a/installers/binstall/scripts/windows/install.ps1 b/installers/binstall/scripts/windows/install.ps1
index 543f74d6e..8835a07c3 100644
--- a/installers/binstall/scripts/windows/install.ps1
+++ b/installers/binstall/scripts/windows/install.ps1
@@ -37,7 +37,11 @@ function Install-Binary($rover_install_args) {
 }
 
 function Download($version) {
-  $url = "https://github.com/apollographql/rover/releases/download/$version/rover-$version-x86_64-pc-windows-msvc.tar.gz"
+  $base_url = $env:APOLLO_ROVER_BINARY_REMOTE
+  if (-not $base_url) {
+    $base_url = "https://github.com/apollographql/rover/releases/download"
+  }
+  $url = "$base_url/$version/rover-$version-x86_64-pc-windows-msvc.tar.gz"
   "Downloading Rover from $url" | Out-Host
   $tmp = New-Temp-Dir
   $dir_path = "$tmp\rover.tar.gz"