This insight shows the total frequency of events over time. In the default mode you can enter up to 3 events to compare their recent trends. Weekends are marked with a separate color to help identify weekly recurring patterns in the data. You can examine the exact daily values for each series of data by hovering over the chart.
Clicking on a single day or dragging over multiple dates creates a segment of users. This segment contains all the users who have triggered the chosen events during the marked date range. Since a single user can trigger an event multiple times a day, the size of the segment may not be equal to the value displayed on the chart.
You can compare the event trends between a segment of users and all other users by selecting a single segment. Segment comparisons can only be done for one event at a time. Segments created in this mode only include users from the selected segment (ignoring the series labeled "All users").
When two segments are selected, the chart shows a comparison of event trends between the selected segments. Creating new segments is not supported when comparing two segments.
Example 1: Look for significant peaks for key events in your application, such as page views for your landing page. Analyze the users causing the peak by dragging over the peak and by exploring the resulting segment in Characterize or Boolean Query.
Example 2: Analyze the behavior of your users on their first days by creating a segment of users that signed up on a specific date. Selecting that segment and viewing trends for other events lets you see which features make them come back to your application.