diff --git a/DuckDuckGo/Tab/Model/Tab.swift b/DuckDuckGo/Tab/Model/Tab.swift
index a477674a7b..44ede36c47 100644
--- a/DuckDuckGo/Tab/Model/Tab.swift
+++ b/DuckDuckGo/Tab/Model/Tab.swift
@@ -969,8 +969,8 @@ protocol NewWindowPolicyDecisionMaker {
             return nil
         }
 
-        self.content = content.forceReload()
         if webView.url == nil, content.isUrl {
+            self.content = content.forceReload()
             // load from cache or interactionStateData when called by lazy loader
             return reloadIfNeeded(shouldLoadInBackground: true)
         } else {