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20% to 50% of a user cohort uninstall tabby because "tabby doesn't work" / "did not work" / "not working etc.
It seems they only have a few tabs when they install tabby, so indeed, they don't see tabby working... but there could be other reasons. Also, our current onboarding videos don't seem to work (# of views on YouTube), people might skip them. So we need to think about a more efficient and simple onboarding. -> The bigger the cohorts, the more important it will be to improve our retention metrics: the "net user growth" will increase and this is a huge-win
WHAT
I suggest we insert an onboarding notification when sby downloads tabby.
This notification needs to prove that tabby is aware of the number of tabs, so it could say :
"Hey! You currently have 7 tabs open. Open the settings, and switch to "focus" mode to see tabby working. Change settings anytime."
(customization)
If people have currently_number_of_open_tabs > 15 tabs, subsitute "focus" mode with "relax" mode.
-> it should be smooth enough to just SHOW that tabby works, without tabby to destroy the current working setup of the user
The text was updated successfully, but these errors were encountered:
astronault
changed the title
Send notifications during User Onboarding
Improve retention users ("net growth" user) by Sending notifications during User Onboarding
Oct 3, 2020
faameunier
changed the title
Improve retention users ("net growth" user) by Sending notifications during User Onboarding
[Onboarding] Improve retention users ("net growth" user) by Sending notifications during User Onboarding
Oct 7, 2020
WHY
20% to 50% of a user cohort uninstall tabby because "tabby doesn't work" / "did not work" / "not working etc.
It seems they only have a few tabs when they install tabby, so indeed, they don't see tabby working... but there could be other reasons. Also, our current onboarding videos don't seem to work (# of views on YouTube), people might skip them. So we need to think about a more efficient and simple onboarding.
-> The bigger the cohorts, the more important it will be to improve our retention metrics: the "net user growth" will increase and this is a huge-win
WHAT
I suggest we insert an onboarding notification when sby downloads tabby.
This notification needs to prove that tabby is aware of the number of tabs, so it could say :
"Hey! You currently have 7 tabs open. Open the settings, and switch to "focus" mode to see tabby working. Change settings anytime."
(customization)
If people have currently_number_of_open_tabs > 15 tabs, subsitute "focus" mode with "relax" mode.
-> it should be smooth enough to just SHOW that tabby works, without tabby to destroy the current working setup of the user
The text was updated successfully, but these errors were encountered: