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ads_comparison.dashboard.lookml
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- dashboard: facebook__adwords_comparison
title: Facebook / Adwords Comparison
layout: newspaper
elements:
- name: Clicks Breakdown
title: Clicks Breakdown
model: facebook_ads
explore: ads_compare
type: looker_pie
fields:
- ads_compare.source
- ads_compare.clicks
sorts:
- ads_compare.clicks desc
limit: 500
column_limit: 50
value_labels: legend
label_type: labPer
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
show_view_names: true
limit_displayed_rows: false
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
series_types: {}
row: 4
col: 0
width: 6
height: 5
- name: Impressions Breakdown
title: Impressions Breakdown
model: facebook_ads
explore: ads_compare
type: looker_pie
fields:
- ads_compare.source
- ads_compare.impresssions
sorts:
- ads_compare.impresssions desc
limit: 500
column_limit: 50
value_labels: legend
label_type: labPer
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
show_view_names: true
limit_displayed_rows: false
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
series_types: {}
row: 4
col: 6
width: 6
height: 5
- name: Spend Breakdown
title: Spend Breakdown
model: facebook_ads
explore: ads_compare
type: looker_pie
fields:
- ads_compare.source
- ads_compare.spend
sorts:
- ads_compare.spend desc
limit: 500
column_limit: 50
value_labels: legend
label_type: labPer
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
show_view_names: true
limit_displayed_rows: false
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
series_types: {}
row: 4
col: 12
width: 6
height: 5
- name: Ads Count Breakdown
title: Ads Count Breakdown
model: facebook_ads
explore: ads_compare
type: looker_pie
fields:
- ads_compare.source
- ads_compare.count
sorts:
- ads_compare.source
limit: 500
column_limit: 50
value_labels: legend
label_type: labPer
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
show_view_names: true
limit_displayed_rows: false
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
series_types: {}
row: 4
col: 18
width: 6
height: 5
- name: Overall Ads Count
title: Overall Ads Count
model: facebook_ads
explore: ads_compare
type: single_value
fields:
- ads_compare.count
limit: 500
column_limit: 50
custom_color_enabled: false
custom_color: forestgreen
show_single_value_title: true
show_comparison: false
comparison_type: value
comparison_reverse_colors: false
show_comparison_label: true
value_labels: legend
label_type: labPer
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
show_view_names: true
limit_displayed_rows: false
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
series_types: {}
row: 2
col: 18
width: 6
height: 2
- name: Overall Impressions
title: Overall Impressions
model: facebook_ads
explore: ads_compare
type: single_value
fields:
- ads_compare.impresssions
limit: 500
column_limit: 50
custom_color_enabled: false
custom_color: forestgreen
show_single_value_title: true
show_comparison: false
comparison_type: value
comparison_reverse_colors: false
show_comparison_label: true
value_labels: legend
label_type: labPer
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
show_view_names: true
limit_displayed_rows: false
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
series_types: {}
row: 2
col: 6
width: 6
height: 2
- name: Overall Clicks
title: Overall Clicks
model: facebook_ads
explore: ads_compare
type: single_value
fields:
- ads_compare.clicks
sorts:
- ads_compare.clicks desc
limit: 500
column_limit: 50
custom_color_enabled: false
custom_color: forestgreen
show_single_value_title: true
show_comparison: false
comparison_type: value
comparison_reverse_colors: false
show_comparison_label: true
value_labels: legend
label_type: labPer
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
show_view_names: true
limit_displayed_rows: false
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
series_types: {}
row: 2
col: 0
width: 6
height: 2
- name: Overall Spend
title: Overall Spend
model: facebook_ads
explore: ads_compare
type: single_value
fields:
- ads_compare.spend
limit: 500
column_limit: 50
custom_color_enabled: false
custom_color: forestgreen
show_single_value_title: true
show_comparison: false
comparison_type: value
comparison_reverse_colors: false
show_comparison_label: true
value_labels: legend
label_type: labPer
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
show_view_names: true
limit_displayed_rows: false
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
series_types: {}
row: 2
col: 12
width: 6
height: 2
- name: Spend and CPC
title: Spend and CPC
model: facebook_ads
explore: ads_compare
type: looker_column
fields:
- ads_compare.source
- ads_compare.spend
- ads_compare.cost_per_click
sorts:
- ads_compare.cost_per_click desc
limit: 500
column_limit: 50
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
show_view_names: false
limit_displayed_rows: false
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
custom_color_enabled: false
custom_color: forestgreen
show_single_value_title: true
show_comparison: false
comparison_type: value
comparison_reverse_colors: false
show_comparison_label: true
value_labels: legend
label_type: labPer
series_types: {}
y_axes:
- label:
maxValue:
minValue:
orientation: left
showLabels: true
showValues: true
tickDensity: default
tickDensityCustom: 5
type: linear
unpinAxis: false
valueFormat:
series:
- id: ads_compare.spend
name: Ads Compare Spend
- label: ''
maxValue:
minValue:
orientation: right
showLabels: true
showValues: true
tickDensity: default
tickDensityCustom: 5
type: linear
unpinAxis: false
valueFormat:
series:
- id: ads_compare.cost_per_click
name: Ads Compare Cost per Click
row: 9
col: 0
width: 12
height: 7
- name: Campaign Overview
title: Campaign Overview
model: facebook_ads
explore: ads_compare
type: table
fields:
- ads_compare.campaign_name
- ads_compare.impresssions
- ads_compare.clicks
- ads_compare.spend
- ads_compare.cost_per_click
- ads_compare.count
- ads_compare.source
sorts:
- ads_compare.impresssions desc
limit: 500
column_limit: 50
show_view_names: false
show_row_numbers: true
truncate_column_names: false
hide_totals: false
hide_row_totals: false
table_theme: gray
limit_displayed_rows: false
enable_conditional_formatting: false
conditional_formatting_ignored_fields: []
conditional_formatting_include_totals: false
conditional_formatting_include_nulls: false
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
custom_color_enabled: false
custom_color: forestgreen
show_single_value_title: true
show_comparison: false
comparison_type: value
comparison_reverse_colors: false
show_comparison_label: true
value_labels: legend
label_type: labPer
series_types: {}
y_axes:
- label:
maxValue:
minValue:
orientation: left
showLabels: true
showValues: true
tickDensity: default
tickDensityCustom: 5
type: linear
unpinAxis: false
valueFormat:
series:
- id: ads_compare.spend
name: Ads Compare Spend
- label: ''
maxValue:
minValue:
orientation: right
showLabels: true
showValues: true
tickDensity: default
tickDensityCustom: 5
type: linear
unpinAxis: false
valueFormat:
series:
- id: ads_compare.cost_per_click
name: Ads Compare Cost per Click
series_labels:
ads_compare.count: Count Ads
row: 9
col: 12
width: 12
height: 7
- name: text_2
type: text
body_text: <img src="https://cdn.filepicker.io/api/file/N0wYsVjjQIWoNFPrLyUJ"
width="85%" height="85%"/>
row: 0
col: 4
width: 3
height: 2
- name: text_1
type: text
body_text: <img src="http://www.tentacleinbound.com/wp-content/uploads/2016/06/google-adwords-logo.png"
width="80%" height="80%"/>
row: 0
col: 7
width: 3
height: 2
- name: text_3
type: text
body_text: <img src="https://www.planhat.com/img/integrations/segment-logo--md5--76d8aef7a33cd5dbc8c51ed33125ec66.png"
width="100%" height="100%"/>
row: 0
col: 0
width: 4
height: 2
- name: Overall Campaign Count
title: Overall Campaign Count
model: facebook_ads
explore: ads_compare
type: single_value
fields:
- ads_compare.count_campaigns
limit: 500
column_limit: 50
custom_color_enabled: false
custom_color: forestgreen
show_single_value_title: true
show_comparison: false
comparison_type: value
comparison_reverse_colors: false
show_comparison_label: true
value_labels: legend
label_type: labPer
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
show_view_names: true
limit_displayed_rows: false
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
series_types: {}
row: 0
col: 18
width: 6
height: 2
- name: Overall Cost per Click
title: Overall Cost per Click
model: facebook_ads
explore: ads_compare
type: single_value
fields:
- ads_compare.cost_per_click
limit: 500
column_limit: 50
custom_color_enabled: false
custom_color: forestgreen
show_single_value_title: true
show_comparison: false
comparison_type: value
comparison_reverse_colors: false
show_comparison_label: true
value_labels: legend
label_type: labPer
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
show_view_names: true
limit_displayed_rows: false
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
series_types: {}
row: 0
col: 12
width: 6
height: 2
- name: Top 25 Ads by Number of Clicks
title: Top 25 Ads by Number of Clicks
model: facebook_ads
explore: ads_compare
type: table
fields:
- ads_compare.ad_name
- ads_compare.clicks
- ads_compare.cost_per_click
- ads_compare.impresssions
- ads_compare.spend
- ads_compare.source
sorts:
- ads_compare.clicks desc
limit: 25
column_limit: 50
query_timezone: America/Los_Angeles
show_view_names: true
show_row_numbers: true
truncate_column_names: false
hide_totals: false
hide_row_totals: false
table_theme: gray
limit_displayed_rows: false
enable_conditional_formatting: false
conditional_formatting_ignored_fields: []
conditional_formatting_include_totals: false
conditional_formatting_include_nulls: false
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
series_types: {}
row: 18
col: 0
width: 15
height: 13
- name: Ads Details
type: text
title_text: Ads Details
row: 16
col: 0
width: 24
height: 2
- name: Ad Performance
title: Ad Performance
model: facebook_ads
explore: ads_compare
type: looker_bar
fields:
- ads_compare.ad_name
- ads_compare.clicks
- ads_compare.cost_per_click
sorts:
- ads_compare.clicks desc
limit: 25
column_limit: 50
query_timezone: America/Los_Angeles
stacking: ''
show_value_labels: false
label_density: 25
legend_position: center
x_axis_gridlines: false
y_axis_gridlines: true
show_view_names: false
limit_displayed_rows: false
y_axis_combined: true
show_y_axis_labels: true
show_y_axis_ticks: true
y_axis_tick_density: default
y_axis_tick_density_custom: 5
show_x_axis_label: true
show_x_axis_ticks: true
x_axis_scale: auto
y_axis_scale_mode: linear
ordering: none
show_null_labels: false
show_totals_labels: false
show_silhouette: false
totals_color: "#808080"
show_row_numbers: true
truncate_column_names: false
hide_totals: false
hide_row_totals: false
table_theme: gray
enable_conditional_formatting: false
conditional_formatting_ignored_fields: []
conditional_formatting_include_totals: false
conditional_formatting_include_nulls: false
series_types: {}
y_axes:
- label: ''
maxValue:
minValue:
orientation: bottom
showLabels: false
showValues: false
tickDensity: default
tickDensityCustom: 5
type: linear
unpinAxis: false
valueFormat:
series:
- id: ads_compare.cost_per_click
name: Cost per Click
- label:
maxValue:
minValue:
orientation: bottom
showLabels: false
showValues: false
tickDensity: default
tickDensityCustom: 5
type: linear
unpinAxis: false
valueFormat:
series:
- id: ads_compare.clicks
name: Clicks
row: 18
col: 15
width: 9
height: 13