diff --git a/common/djangoapps/student/tests/test_email.py b/common/djangoapps/student/tests/test_email.py
index bcede1821376..9ece964ac388 100644
--- a/common/djangoapps/student/tests/test_email.py
+++ b/common/djangoapps/student/tests/test_email.py
@@ -406,10 +406,9 @@ def test_email_success(self):
             subject='Request to change édX account e-mail',
             body_fragments=[
                 'We received a request to change the e-mail associated with',
-                'your édX account from {old_email} to {new_email}.'.format(
-                    old_email=old_email,
-                    new_email=new_email,
-                ),
+                'your édX account from',
+                old_email,
+                new_email,
                 'If this is correct, please confirm your new e-mail address by visiting:',
                 f'http://edx.org/email_confirm/{registration_key}',
                 'Please do not reply to this e-mail; if you require assistance,',
@@ -467,13 +466,11 @@ def setUp(self):
 
         # Text fragments we expect in the body of the confirmation email
         self.email_fragments = [
-            "This is to confirm that you changed the e-mail associated with {platform_name}"
-            " from {old_email} to {new_email}. If you did not make this request, please contact us immediately."
-            " Contact information is listed at:".format(
-                platform_name=settings.PLATFORM_NAME,
-                old_email=self.user.email,
-                new_email=PendingEmailChange.objects.get(activation_key=self.key).new_email
-            ),
+            "This is to confirm that you changed the e-mail associated with ",
+            str(settings.PLATFORM_NAME),
+            "If you did not make this request, please contact us immediately. Contact information is listed at:",
+            self.user.email,
+            PendingEmailChange.objects.get(activation_key=self.key).new_email,
             "We keep a log of old e-mails, so if this request was unintentional, we can investigate."
         ]
 
diff --git a/common/templates/student/edx_ace/accountactivation/email/body.html b/common/templates/student/edx_ace/accountactivation/email/body.html
index 9709074cc3d4..2c78b6f4b998 100644
--- a/common/templates/student/edx_ace/accountactivation/email/body.html
+++ b/common/templates/student/edx_ace/accountactivation/email/body.html
@@ -50,7 +50,7 @@ <h1>
                 {% blocktrans trimmed asvar assist_msg %}
                 If you need help, please use our web form at {start_anchor_web}{{ support_url }}{end_anchor} or email {start_anchor_email}{{ support_email }}{end_anchor}.
                 {% endblocktrans %}
-                {% interpolate_html assist_msg start_anchor_web='<a href="'|add:support_url|add:'">'|safe start_anchor_email='<a href="mailto:'|add:support_email|add:'">'|safe end_anchor='</a>'|safe %}
+                {% interpolate_html assist_msg start_anchor_web='<a style="color: '|add:brand_color|add:';" href="'|add:support_url|add:'">'|safe start_anchor_email='<a style="color: '|add:brand_color|add:';" href="mailto:'|add:support_email|add:'">'|safe end_anchor='</a>'|safe %}
                 <br />
             </p>
         </td>
diff --git a/common/templates/student/edx_ace/emailchange/email/body.html b/common/templates/student/edx_ace/emailchange/email/body.html
index b5c2c5edf21e..d6290d2161e4 100644
--- a/common/templates/student/edx_ace/emailchange/email/body.html
+++ b/common/templates/student/edx_ace/emailchange/email/body.html
@@ -3,6 +3,7 @@
 {% load i18n %}
 {% load static %}
 {% block content %}
+{% with old_email='<a href="mailto:'|add:old_email|add:'" style="color: '|add:brand_color|add:';">'|add:old_email|add:'</a>'|safe new_email='<a href="mailto:'|add:new_email|add:'" style="color: '|add:brand_color|add:';">'|add:new_email|add:'</a>'|safe %}
 <table width="100%" align="left" border="0" cellpadding="0" cellspacing="0" role="presentation">
     <tr>
         <td>
@@ -31,4 +32,5 @@ <h1>
         </td>
     </tr>
 </table>
+{% endwith %}
 {% endblock %}
diff --git a/common/templates/student/edx_ace/emailchangeconfirmation/email/body.html b/common/templates/student/edx_ace/emailchangeconfirmation/email/body.html
index 9fc9f5929c43..f62c8e71476b 100644
--- a/common/templates/student/edx_ace/emailchangeconfirmation/email/body.html
+++ b/common/templates/student/edx_ace/emailchangeconfirmation/email/body.html
@@ -3,6 +3,7 @@
 {% load i18n %}
 {% load static %}
 {% block content %}
+{% with old_email='<a href="mailto:'|add:old_email|add:'" style="color: '|add:brand_color|add:';">'|add:old_email|add:'</a>'|safe new_email='<a href="mailto:'|add:new_email|add:'" style="color: '|add:brand_color|add:';">'|add:new_email|add:'</a>'|safe %}
 <table width="100%" align="left" border="0" cellpadding="0" cellspacing="0" role="presentation">
     <tr>
         <td>
@@ -30,4 +31,5 @@ <h1>
         </td>
     </tr>
 </table>
+{% endwith %}
 {% endblock %}
diff --git a/lms/djangoapps/instructor/tests/test_api.py b/lms/djangoapps/instructor/tests/test_api.py
index bb534d9b026a..0874d6954def 100644
--- a/lms/djangoapps/instructor/tests/test_api.py
+++ b/lms/djangoapps/instructor/tests/test_api.py
@@ -1228,14 +1228,17 @@ def test_enroll_with_email(self, protocol):
         assert text_body.startswith('Dear NotEnrolled Student\n\n')
 
         for body in [text_body, html_body]:
-            assert f'You have been enrolled in {self.course.display_name} at edx.org by a member of the course staff.'\
-                   in body
-
-            assert 'This course will now appear on your edx.org dashboard.' in body
+            assert f'You have been enrolled in {self.course.display_name} at ' in body
+            assert self.site_name in body
+            assert ' by a member of the course staff.' in body
+            assert 'This course will now appear on your ' in body
             assert f'{protocol}://{self.site_name}{self.course_path}' in body
 
         assert 'To start accessing course materials, please visit' in text_body
-        assert 'This email was automatically sent from edx.org to NotEnrolled Student\n\n' in text_body
+        assert (
+            f'This email was automatically sent from {self.site_name} to {self.notenrolled_student.first_name} '
+            f'{self.notenrolled_student.last_name}\n\n'
+        ) in text_body
 
     @ddt.data('http', 'https')
     def test_enroll_with_email_not_registered(self, protocol):
@@ -1264,22 +1267,21 @@ def test_enroll_with_email_not_registered(self, protocol):
         assert register_url in html_body
 
         for body in [text_body, html_body]:
-            assert 'You have been invited to join {course} at edx.org by a member of the course staff.'.format(
+            assert 'You have been invited to join {course} at '.format(
                 course=self.course.display_name
             ) in body
-
-            assert ('fill out the registration form making sure to use '
-                    'robot-not-an-email-yet@robot.org in the Email field') in body
-
+            assert self.site_name in body
+            assert ' by a member of the course staff.' in body
+            assert 'fill out the registration form making sure to use ' in body
+            assert self.notregistered_email in body
+            assert ' in the Email field' in body
             assert 'Once you have registered and activated your account,' in body
-
             assert '{proto}://{site}{about_path}'.format(
                 proto=protocol,
                 site=self.site_name,
                 about_path=self.about_path
             ) in body
-
-            assert 'This email was automatically sent from edx.org to robot-not-an-email-yet@robot.org' in body
+            assert 'This email was automatically sent from ' in body
 
     @ddt.data('http', 'https')
     @patch.dict(settings.FEATURES, {'ENABLE_MKTG_SITE': True})
@@ -1302,23 +1304,22 @@ def test_enroll_email_not_registered_mktgsite(self, protocol):
         assert 'Please finish your registration and fill' in html_body
 
         for body in [text_body, html_body]:
-            assert 'You have been invited to join {display_name} at edx.org by a member of the course staff.'.format(
+            assert 'You have been invited to join {display_name} at '.format(
                 display_name=self.course.display_name
             ) in body
-
+            assert self.site_name in body
+            assert 'by a member of the course staff.' in body
             assert '{proto}://{site}/register'.format(
                 proto=protocol,
                 site=self.site_name
             ) in body
-
-            assert ('fill out the registration form making sure to use '
-                    'robot-not-an-email-yet@robot.org in the Email field') in body
-
+            assert 'fill out the registration form making sure to use ' in body
+            assert self.notregistered_email in body
+            assert ' in the Email field' in body
             assert 'You can then enroll in {display_name}.'.format(
                 display_name=self.course.display_name
             ) in body
-
-            assert 'This email was automatically sent from edx.org to robot-not-an-email-yet@robot.org' in body
+            assert 'This email was automatically sent from ' in body
 
     @ddt.data('http', 'https')
     def test_enroll_with_email_not_registered_autoenroll(self, protocol):
@@ -1353,20 +1354,19 @@ def test_enroll_with_email_not_registered_autoenroll(self, protocol):
         assert register_url in html_body
 
         for body in [text_body, html_body]:
-            assert 'You have been invited to join {display_name} at edx.org by a member of the course staff.'.format(
+            assert 'You have been invited to join {display_name} at '.format(
                 display_name=self.course.display_name
             ) in body
-
-            assert (' and fill '
-                    'out the registration form making sure to use robot-not-an-email-yet@robot.org '
-                    'in the Email field') in body
-
+            assert self.site_name in body
+            assert 'by a member of the course staff.' in body
+            assert ' and fill out the registration form making sure to use ' in body
+            assert self.notregistered_email in body
+            assert 'in the Email field' in body
             assert ('Once you have registered and activated your account, '
                     'you will see {display_name} listed on your dashboard.').format(
                 display_name=self.course.display_name
             ) in body
-
-            assert 'This email was automatically sent from edx.org to robot-not-an-email-yet@robot.org' in body
+            assert 'This email was automatically sent from ' in body
 
     def test_unenroll_without_email(self):
         url = reverse('students_update_enrollment', kwargs={'course_id': str(self.course.id)})
@@ -1461,13 +1461,15 @@ def test_unenroll_with_email(self):
         assert text_body.startswith('Dear Enrolled Student')
 
         for body in [text_body, html_body]:
-            assert 'You have been unenrolled from {display_name} at edx.org by a member of the course staff.'.format(
+            assert 'You have been unenrolled from {display_name} at '.format(
                 display_name=self.course.display_name,
             ) in body
-
-            assert 'This course will no longer appear on your edx.org dashboard.' in body
+            assert self.site_name in body
+            assert ' by a member of the course staff.' in body
+            assert 'This course will no longer appear on your ' in body
             assert 'Your other courses have not been affected.' in body
-            assert 'This email was automatically sent from edx.org to Enrolled Student' in body
+            assert 'This email was automatically sent from ' in body
+            assert f'to {self.enrolled_student.first_name} {self.enrolled_student.last_name}' in body
 
     def test_unenroll_with_email_allowed_student(self):
         url = reverse('students_update_enrollment', kwargs={'course_id': str(self.course.id)})
@@ -1519,7 +1521,9 @@ def test_unenroll_with_email_allowed_student(self):
             ) in body
 
             assert 'Please disregard the invitation previously sent.' in body
-            assert 'This email was automatically sent from edx.org to robot-allowed@robot.org' in body
+            assert 'This email was automatically sent from ' in body
+            assert self.site_name in body
+            assert self.allowed_email in body
 
     @ddt.data('http', 'https')
     @patch('lms.djangoapps.instructor.enrollment.uses_shib')
@@ -1551,11 +1555,13 @@ def test_enroll_with_email_not_registered_with_shib(self, protocol, mock_uses_sh
         assert course_url in html_body
 
         for body in [text_body, html_body]:
-            assert 'You have been invited to join {display_name} at edx.org by a member of the course staff.'.format(
+            assert 'You have been invited to join {display_name} at '.format(
                 display_name=self.course.display_name,
             ) in body
-
-            assert 'This email was automatically sent from edx.org to robot-not-an-email-yet@robot.org' in body
+            assert self.site_name in body
+            assert ' by a member of the course staff.' in body
+            assert 'This email was automatically sent from ' in body
+            assert self.notregistered_email in body
 
     @patch('lms.djangoapps.instructor.enrollment.uses_shib')
     @patch.dict(settings.FEATURES, {'ENABLE_MKTG_SITE': True})
@@ -1576,11 +1582,13 @@ def test_enroll_email_not_registered_shib_mktgsite(self, mock_uses_shib):
         assert text_body.startswith('Dear student,')
 
         for body in [text_body, html_body]:
-            assert 'You have been invited to join {display_name} at edx.org by a member of the course staff.'.format(
+            assert 'You have been invited to join {display_name} at '.format(
                 display_name=self.course.display_name,
             ) in body
-
-            assert 'This email was automatically sent from edx.org to robot-not-an-email-yet@robot.org' in body
+            assert self.site_name in body
+            assert ' by a member of the course staff.' in body
+            assert 'This email was automatically sent from ' in body
+            assert self.notregistered_email in body
 
     @ddt.data('http', 'https')
     @patch('lms.djangoapps.instructor.enrollment.uses_shib')
@@ -1611,11 +1619,13 @@ def test_enroll_with_email_not_registered_with_shib_autoenroll(self, protocol, m
         assert 'To access this course click on the button below and login:' in html_body
 
         for body in [text_body, html_body]:
-            assert 'You have been invited to join {display_name} at edx.org by a member of the course staff.'.format(
+            assert 'You have been invited to join {display_name} at '.format(
                 display_name=self.course.display_name,
             ) in body
-
-            assert 'This email was automatically sent from edx.org to robot-not-an-email-yet@robot.org' in body
+            assert ' by a member of the course staff.' in body
+            assert 'This email was automatically sent from ' in body
+            assert self.site_name in body
+            assert self.notregistered_email in body
 
     def test_enroll_already_enrolled_student(self):
         """
@@ -1998,22 +2008,19 @@ def test_add_notenrolled_with_email(self, protocol):
         assert f'Visit {self.course.display_name}' in html_body
 
         for body in [text_body, html_body]:
-            assert 'You have been invited to be a beta tester for {display_name} at edx.org'.format(
+            assert 'You have been invited to be a beta tester for {display_name} at '.format(
                 display_name=self.course.display_name,
             ) in body
-
+            assert self.site_name in body
             assert 'by a member of the course staff.' in body
             assert 'enroll in this course and begin the beta test' in body
-
             assert '{proto}://{site}{about_path}'.format(
                 proto=protocol,
                 site=self.site_name,
                 about_path=self.about_path,
             ) in body
-
-            assert 'This email was automatically sent from edx.org to {student_email}'.format(
-                student_email=self.notenrolled_student.email,
-            ) in body
+            assert 'This email was automatically sent from ' in body
+            assert self.notenrolled_student.email in body
 
     @ddt.data('http', 'https')
     def test_add_notenrolled_with_email_autoenroll(self, protocol):
@@ -2050,22 +2057,19 @@ def test_add_notenrolled_with_email_autoenroll(self, protocol):
         assert text_body.startswith(f'Dear {student_name}')
 
         for body in [text_body, html_body]:
-            assert 'You have been invited to be a beta tester for {display_name} at edx.org'.format(
+            assert 'You have been invited to be a beta tester for {display_name} at '.format(
                 display_name=self.course.display_name,
             ) in body
-
+            assert self.site_name in body
             assert 'by a member of the course staff' in body
-
             assert 'To start accessing course materials, please visit' in body
             assert '{proto}://{site}{course_path}'.format(
                 proto=protocol,
                 site=self.site_name,
                 course_path=self.course_path
             )
-
-            assert 'This email was automatically sent from edx.org to {student_email}'.format(
-                student_email=self.notenrolled_student.email,
-            ) in body
+            assert 'This email was automatically sent from ' in body
+            assert self.notenrolled_student.email in body
 
     @patch.dict(settings.FEATURES, {'ENABLE_MKTG_SITE': True})
     def test_add_notenrolled_email_mktgsite(self):
@@ -2081,16 +2085,14 @@ def test_add_notenrolled_email_mktgsite(self):
         assert text_body.startswith(f'Dear {student_name}')
 
         for body in [text_body, html_body]:
-            assert 'You have been invited to be a beta tester for {display_name} at edx.org'.format(
+            assert 'You have been invited to be a beta tester for {display_name} at '.format(
                 display_name=self.course.display_name,
             ) in body
-
+            assert self.site_name in body
             assert 'by a member of the course staff.' in body
-            assert 'Visit edx.org' in body
             assert 'enroll in this course and begin the beta test' in body
-            assert 'This email was automatically sent from edx.org to {student_email}'.format(
-                student_email=self.notenrolled_student.email,
-            ) in body
+            assert 'This email was automatically sent from ' in body
+            assert self.notenrolled_student.email in body
 
     def test_enroll_with_email_not_registered(self):
         # User doesn't exist
@@ -2184,18 +2186,15 @@ def test_remove_with_email(self):
         assert text_body.startswith(f'Dear {self.beta_tester.profile.name}')
 
         for body in [text_body, html_body]:
-            assert 'You have been removed as a beta tester for {display_name} at edx.org'.format(
+            assert 'You have been removed as a beta tester for {display_name} at '.format(
                 display_name=self.course.display_name,
             ) in body
-
+            assert self.site_name in body
             assert ('This course will remain on your dashboard, but you will no longer be '
                     'part of the beta testing group.') in body
-
             assert 'Your other courses have not been affected.' in body
-
-            assert 'This email was automatically sent from edx.org to {email_address}'.format(
-                email_address=self.beta_tester.email,
-            ) in body
+            assert 'This email was automatically sent from ' in body
+            assert self.beta_tester.email in body
 
 
 class TestInstructorAPILevelsAccess(SharedModuleStoreTestCase, LoginEnrollmentTestCase):
diff --git a/lms/templates/instructor/edx_ace/addbetatester/email/body.html b/lms/templates/instructor/edx_ace/addbetatester/email/body.html
index 39389f39ac0c..2b454d8583f1 100644
--- a/lms/templates/instructor/edx_ace/addbetatester/email/body.html
+++ b/lms/templates/instructor/edx_ace/addbetatester/email/body.html
@@ -3,6 +3,7 @@
 {% load i18n %}
 {% load static %}
 {% block content %}
+{% with site_name='<a href="'|add:site_name|add:'" style="color: '|add:brand_color|add:';">'|safe|add:site_name|add:'</a>'|safe email_address='<a href="mailto:'|add:email_address|add:'" style="color: '|add:brand_color|add:';">'|safe|add:email_address|add:'</a>'|safe %}
 <table width="100%" align="left" border="0" cellpadding="0" cellspacing="0" role="presentation">
     <tr>
         <td>
@@ -67,4 +68,5 @@ <h1>
         </td>
     </tr>
 </table>
+{% endwith %}
 {% endblock %}
diff --git a/lms/templates/instructor/edx_ace/allowedenroll/email/body.html b/lms/templates/instructor/edx_ace/allowedenroll/email/body.html
index 37aef5de4a1f..c70d3c16d518 100644
--- a/lms/templates/instructor/edx_ace/allowedenroll/email/body.html
+++ b/lms/templates/instructor/edx_ace/allowedenroll/email/body.html
@@ -3,6 +3,7 @@
 {% load i18n %}
 {% load static %}
 {% block content %}
+{% with site_name='<a href="'|add:site_name|add:'" style="color: '|add:brand_color|add:';">'|safe|add:site_name|add:'</a>'|safe email_address='<a href="mailto:'|add:email_address|add:'" style="color: '|add:brand_color|add:';">'|safe|add:email_address|add:'</a>'|safe %}
 <table width="100%" align="left" border="0" cellpadding="0" cellspacing="0" role="presentation">
     <tr>
         <td>
@@ -81,4 +82,5 @@ <h1>
         </td>
     </tr>
 </table>
+{% endwith %}
 {% endblock %}
diff --git a/lms/templates/instructor/edx_ace/allowedunenroll/email/body.html b/lms/templates/instructor/edx_ace/allowedunenroll/email/body.html
index d3f40738e3b0..06b53856dcd5 100644
--- a/lms/templates/instructor/edx_ace/allowedunenroll/email/body.html
+++ b/lms/templates/instructor/edx_ace/allowedunenroll/email/body.html
@@ -3,6 +3,7 @@
 {% load i18n %}
 {% load static %}
 {% block content %}
+{% with site_name='<a href="'|add:site_name|add:'" style="color: '|add:brand_color|add:';">'|safe|add:site_name|add:'</a>'|safe email_address='<a href="mailto:'|add:email_address|add:'" style="color: '|add:brand_color|add:';">'|safe|add:email_address|add:'</a>'|safe %}
 <table width="100%" align="left" border="0" cellpadding="0" cellspacing="0" role="presentation">
     <tr>
         <td>
@@ -30,4 +31,5 @@ <h1>
         </td>
     </tr>
 </table>
+{% endwith %}
 {% endblock %}
diff --git a/lms/templates/instructor/edx_ace/enrolledunenroll/email/body.html b/lms/templates/instructor/edx_ace/enrolledunenroll/email/body.html
index 33524c068927..686797dc2a95 100644
--- a/lms/templates/instructor/edx_ace/enrolledunenroll/email/body.html
+++ b/lms/templates/instructor/edx_ace/enrolledunenroll/email/body.html
@@ -3,6 +3,7 @@
 {% load i18n %}
 {% load static %}
 {% block content %}
+{% with site_name='<a href="'|add:site_name|add:'" style="color: '|add:brand_color|add:';">'|safe|add:site_name|add:'</a>'|safe %}
 <table width="100%" align="left" border="0" cellpadding="0" cellspacing="0" role="presentation">
     <tr>
         <td>
@@ -39,4 +40,5 @@ <h1>
         </td>
     </tr>
 </table>
+{% endwith %}
 {% endblock %}
diff --git a/lms/templates/instructor/edx_ace/enrollenrolled/email/body.html b/lms/templates/instructor/edx_ace/enrollenrolled/email/body.html
index e5a4735a62c0..8f14a6a0876a 100644
--- a/lms/templates/instructor/edx_ace/enrollenrolled/email/body.html
+++ b/lms/templates/instructor/edx_ace/enrollenrolled/email/body.html
@@ -3,6 +3,7 @@
 {% load i18n %}
 {% load static %}
 {% block content %}
+{% with site_name='<a href="'|add:site_name|add:'" style="color: '|add:brand_color|add:';">'|safe|add:site_name|add:'</a>'|safe %}
 <table width="100%" align="left" border="0" cellpadding="0" cellspacing="0" role="presentation">
     <tr>
         <td>
@@ -37,4 +38,5 @@ <h1>
         </td>
     </tr>
 </table>
+{% endwith %}
 {% endblock %}
diff --git a/lms/templates/instructor/edx_ace/removebetatester/email/body.html b/lms/templates/instructor/edx_ace/removebetatester/email/body.html
index bb5677b40f61..72b0607ecd38 100644
--- a/lms/templates/instructor/edx_ace/removebetatester/email/body.html
+++ b/lms/templates/instructor/edx_ace/removebetatester/email/body.html
@@ -3,6 +3,7 @@
 {% load i18n %}
 {% load static %}
 {% block content %}
+{% with site_name='<a href="'|add:site_name|add:'" style="color: '|add:brand_color|add:';">'|safe|add:site_name|add:'</a>'|safe email_address='<a href="mailto:'|add:email_address|add:'" style="color: '|add:brand_color|add:';">'|safe|add:email_address|add:'</a>'|safe %}
 <table width="100%" align="left" border="0" cellpadding="0" cellspacing="0" role="presentation">
     <tr>
         <td>
@@ -44,4 +45,5 @@ <h1>
         </td>
     </tr>
 </table>
+{% endwith %}
 {% endblock %}
diff --git a/lms/templates/verify_student/edx_ace/verificationsubmitted/email/body.html b/lms/templates/verify_student/edx_ace/verificationsubmitted/email/body.html
index c23fbdfca5ea..9e68d5cb30e4 100644
--- a/lms/templates/verify_student/edx_ace/verificationsubmitted/email/body.html
+++ b/lms/templates/verify_student/edx_ace/verificationsubmitted/email/body.html
@@ -3,6 +3,7 @@
 {% load i18n %}
 {% load static %}
 {% block content %}
+{% with dashboard_link='<a href="'|add:dashboard_link|add:'" style="color: '|add:brand_color|add:';">'|add:dashboard_link|add:'</a>'|safe %}
 <table width="100%" align="left" border="0" cellpadding="0" cellspacing="0" role="presentation">
   <tr>
     <td>
@@ -39,4 +40,5 @@ <h1>
     </td>
   </tr>
 </table>
+{% endwith %}
 {% endblock %}
diff --git a/openedx/core/djangoapps/ace_common/templates/ace_common/edx_ace/common/base_body.html b/openedx/core/djangoapps/ace_common/templates/ace_common/edx_ace/common/base_body.html
index c04873ffdd44..3c0c3fa6839c 100644
--- a/openedx/core/djangoapps/ace_common/templates/ace_common/edx_ace/common/base_body.html
+++ b/openedx/core/djangoapps/ace_common/templates/ace_common/edx_ace/common/base_body.html
@@ -29,6 +29,7 @@
 
 {% google_analytics_tracking_pixel %}
 
+{% with brand_color="#005686" logo_max_height="65px" %}
 <div bgcolor="#f5f5f5" lang="{{ LANGUAGE_CODE|default:"en" }}" dir="{{ LANGUAGE_BIDI|yesno:"rtl,ltr" }}" style="
   margin: 0;
   padding: 0;
@@ -79,7 +80,7 @@
                                   <tr>
                                     <td align="left" valign="top">
                                       <a href="{% with_link_tracking homepage_url %}">
-                                        <img src="{{ logo_url }}" style="max-height: 65px;" height="auto" alt="{% filter force_escape %}{% blocktrans %}Go to {{ platform_name }} Home Page{% endblocktrans %}{% endfilter %}"/></a>
+                                        <img src="{{ logo_url }}" style="max-height: {{ logo_max_height }};" height="auto" alt="{% filter force_escape %}{% blocktrans %}Go to {{ platform_name }} Home Page{% endblocktrans %}{% endfilter %}"/></a>
                                     </td>
                                   </tr>
                                 </table>
@@ -218,8 +219,8 @@
           {% get_action_links channel omit_unsubscribe_link=omit_unsubscribe_link as action_links %}
           {% for action_link_url, action_link_text in action_links %}
             <p>
-              <a href="{{ action_link_url }}" style="color: #005686">
-                <font color="#005686"><b>{{ action_link_text }}</b></font>
+              <a href="{{ action_link_url }}" style="color: {{ brand_color }};">
+                <font color="{{ brand_color }}"><b>{{ action_link_text }}</b></font>
               </a>
             </p>
           {% endfor %}
@@ -253,6 +254,7 @@
   <![endif]-->
 
 </div>
+{% endwith %}
 
 {# Debug info that is not user-visible #}
 <span id="ace-message-id" style="display:none;">{{ message.log_id }}</span>
diff --git a/openedx/core/djangoapps/ace_common/templates/ace_common/edx_ace/common/return_to_course_cta.html b/openedx/core/djangoapps/ace_common/templates/ace_common/edx_ace/common/return_to_course_cta.html
index 72806a7c5c60..722cb54b18de 100644
--- a/openedx/core/djangoapps/ace_common/templates/ace_common/edx_ace/common/return_to_course_cta.html
+++ b/openedx/core/djangoapps/ace_common/templates/ace_common/edx_ace/common/return_to_course_cta.html
@@ -21,11 +21,11 @@
         border-radius: 4px;
         -webkit-border-radius: 4px;
         -moz-border-radius: 4px;
-        background-color: #005686;
-        border-top: 12px solid #005686;
-        border-bottom: 12px solid #005686;
-        border-right: 50px solid #005686;
-        border-left: 50px solid #005686;
+        background-color: {{ brand_color }};
+        border-top: 12px solid {{ brand_color }};
+        border-bottom: 12px solid {{ brand_color }};
+        border-right: 50px solid {{ brand_color }};
+        border-left: 50px solid {{ brand_color }};
         display: inline-block;
     ">
         {# old email clients require the use of the font tag :( #}
diff --git a/openedx/core/djangoapps/schedules/templates/schedules/edx_ace/upgradereminder/email/body.html b/openedx/core/djangoapps/schedules/templates/schedules/edx_ace/upgradereminder/email/body.html
index 03824fbea24f..cc3db8166e96 100644
--- a/openedx/core/djangoapps/schedules/templates/schedules/edx_ace/upgradereminder/email/body.html
+++ b/openedx/core/djangoapps/schedules/templates/schedules/edx_ace/upgradereminder/email/body.html
@@ -101,11 +101,11 @@ <h1>{% trans "Upgrade now" as tmsg %}{{ tmsg | force_escape }}</h1>
                         border-radius: 4px;
                         -webkit-border-radius: 4px;
                         -moz-border-radius: 4px;
-                        background-color: #005686;
-                        border-top: 10px solid #005686;
-                        border-bottom: 10px solid #005686;
-                        border-right: 16px solid #005686;
-                        border-left: 16px solid #005686;
+                        background-color: {{ brand_color }};
+                        border-top: 10px solid {{ brand_color }};
+                        border-bottom: 10px solid {{ brand_color }};
+                        border-right: 16px solid {{ brand_color }};
+                        border-left: 16px solid {{ brand_color }};
                         display: inline-block;
                 ">
                     {# old email clients require the use of the font tag :( #}
diff --git a/openedx/core/djangoapps/user_api/templates/user_api/edx_ace/deletionnotificationmessage/email/body.html b/openedx/core/djangoapps/user_api/templates/user_api/edx_ace/deletionnotificationmessage/email/body.html
index 0e9ff89f9e06..3ca277e05907 100644
--- a/openedx/core/djangoapps/user_api/templates/user_api/edx_ace/deletionnotificationmessage/email/body.html
+++ b/openedx/core/djangoapps/user_api/templates/user_api/edx_ace/deletionnotificationmessage/email/body.html
@@ -2,6 +2,7 @@
 {% load i18n %}
 
 {% block content %}
+{% with contact_email='<a href="'|add:contact_email|add:'" style="color: '|add:brand_color|add:';">'|safe|add:contact_email|add:'</a>'|safe %}
 <table width="100%" align="left" border="0" cellpadding="0" cellspacing="0" role="presentation">
     <tr>
         <td>
@@ -44,4 +45,5 @@
         </td>
     </tr>
 </table>
+{% endwith %}
 {% endblock %}