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Duplicated product pages might harm SEO, consider using rel="canonical" to point English pages to world #5416

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Tracked by #7583
teolemon opened this issue Jul 28, 2021 · 3 comments
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🕷️ SEO ⏰ Stale This issue hasn't seen activity in a while. You can try documenting more to unblock it.

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@teolemon
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teolemon commented Jul 28, 2021

What

  • TL;DR: Duplicated pages might harm ranking of OFF's product page in search engines. Solution is to use rel="canonical"

Per @calsmith:

Because the same product pages are accessible at multiple URLs, e.g. the same Nutella product page is accessible at uk., .world., etc this may be harming the website’s SEO ranking on Google

Here’s some documentation we share externally: https://developers.google.com/search/docs/advanced/crawling/consolidate-duplicate-urls

the link rel=“canonical” header tag should probably point to each page’s “world.” page to prevent ranking for the content being divided among each country subdomain thus reducing each individual page’s ranking

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@teolemon teolemon added 🐛 bug This is a bug, not a feature request. 🕷️ SEO labels Jul 28, 2021
@hangy
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hangy commented Jul 28, 2021

Is the "world" page always the correct canonical URL? It can only display the English version or the main language version of a product.

Consider a product that has French and Italian (main) content: The world subdomain would show the Italian content, and if we tell Google that world is canonical, then the French version would probably never be indexed.

@stephanegigandet
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Right, we can't assign "world" as the canonical URL for all product pages. We could do it for product pages in English I guess.

@stephanegigandet stephanegigandet changed the title Duplicated pages might harm ranking of OFF's product page in search engines Duplicated product pages might harm SEO, consider using rel="canonical" to point English pages to world Jul 28, 2021
@github-actions
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This issue is stale because it has been open 90 days with no activity.

@github-actions github-actions bot added the ⏰ Stale This issue hasn't seen activity in a while. You can try documenting more to unblock it. label Oct 27, 2021
@teolemon teolemon removed the 🐛 bug This is a bug, not a feature request. label Oct 18, 2024
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