diff --git a/packages/analytics-js-integrations/src/integrations/MicrosoftClarity/browser.js b/packages/analytics-js-integrations/src/integrations/MicrosoftClarity/browser.js
index d38ecb6b6f..68dced8b85 100644
--- a/packages/analytics-js-integrations/src/integrations/MicrosoftClarity/browser.js
+++ b/packages/analytics-js-integrations/src/integrations/MicrosoftClarity/browser.js
@@ -55,17 +55,14 @@ class MicrosoftClarity {
     if (context?.traits?.customPageId) {
       customPageId = context.traits.customPageId;
     }
-    window.clarity('identify', userId, sessionId, customPageId).then(() => {
-      if (context?.traits) {
-        const { traits } = context;
-        const keys = Object.keys(traits);
-        keys.forEach(key => {
-          window.clarity('set', key, traits[key]);
-        });
-      }
-    }).catch(error => {
-      logger.error('Error in identify call', error);
-    });
+    window.clarity('identify', userId, sessionId, customPageId);
+    if (context?.traits) {
+      const { traits } = context;
+      const keys = Object.keys(traits);
+      keys.forEach(key => {
+        window.clarity('set', key, traits[key]);
+      });
+    }
   }
 }