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Topics API Tester List

Ecosystem Use of Topics API

The purpose of this page is to consolidate information which is currently distributed across various GitHub issues, company blogs, social posts, etc. The usefulness of this page depends on testers sharing information and updates.

Disclaimers

  • Not a complete list. Participants are strongly encouraged to share their activities and insights publicly for the benefit of the broader community, but sharing is voluntary and therefore this page is not expected to reflect all activity.

  • Not evaluative. The purpose of this page is to consolidate links to information published by Privacy Sandbox participants. Editors will review submissions for relevance and to ensure general conformance to the guidelines above, but are not evaluating or endorsing the information provided.

  • Editors will regularly review and approve submissions that meet the guidelines below. If you believe that an error has been submitted, please create an issue in the Topics API repository with the words ‘[Tester List’] in the subject and the Editors will respond in short order.

Guidelines

  • Enter information on behalf of your own organization.

  • Do not share test results or other detailed information inline; instead link to GitHub issues or other public pages for elaboration and discussion.

  • Table fields:

    • Company/Party: The organization directly conducting tests or analysis.
    • Role in Testing: Organization’s role with respect to testing the Topics API. For example, SSP, DSP, Publisher, Advertiser, etc.
    • Est. Testing Timeframe: Expected start and duration of tests, if known.
    • [Optional] Link to Testing Plan and/or Learnings: Link to GitHub issues, blog posts or other public information. This could include plans for upcoming tests, or insights and summaries from completed tests.
    • [Optional] How to Contact You: For example, a website form or reply on a GitHub issue.

How to submit

  1. On the Topics GitHub page, navigate to the document in the main table called ‘topics-tester-list.md’ (If you can read this sentence then you have already completed this step!)

  2. Click the ‘pencil’ icon on the right side to edit the appropriate table and add your information

    1. Use the | to make sure that the information that you provide correctly shows up in each cell
    2. After you select ‘Propose changes’ an editor will review and publish your updates in the coming days.

  3. You can find additional details here for editing tables in GitHub.

Table - Direct Integrations

Company / Party Role in testing Est. Testing Timeframe Link to testing plan and/or learnings How to contact you
CafeMedia Advertising service duration of Origin Trial coming soon [email protected]
SMN DSP [email protected]
Criteo Ad Tech services [email protected]
Teads Ad Tech services [email protected]
Retargetly Ad Tech [email protected]
UOL ADTECH Serv de Pubicidade [email protected]
Tail by TOTVS CDP [email protected]
CyberAgent(Dynalyst) DSP [email protected]
Google Ad Manager + AdSense (including with Authorized Buyers) SSP Testing ongoing Publishers (Ad Manager)
Publishers (AdSense)
Authorized Buyers (DSPs)		 Publishers with questions should reach out via their account manager directly, or via our support channels.

Authorized Buyers who’d like to participate in Topics testing can sign up here to be included.
Google Ads + Display & Video 360 DSP 2022-2023 Advertisers with questions can reach out via their account manager directly, or via this form.
GMO AD Marketing DSP/SSP... [email protected]
MicroAd SSP & DSP [email protected]
Neodata Group SSP & DSP [email protected]
Tremor International SSP & DSP 2023-2024 coming soon [email protected]
RTB House DSP [email protected]
PubMatic SSP Testing ongoing [email protected]

Table - Publishers and Advertisers Interested in Testing or Early Adoption

Companies who may be interested in participating in tests and early adoption opportunities provided by ad tech companies.

Company / Party Role (publisher/sellside, advertiser/buyside, etc.) Additional details about your interest (Optional) How to contact you
Mail Metro Media Publisher [email protected]
Media Figaro Publisher [email protected]
Vocento Publisher [email protected]
Clarin Publisher [email protected]
Terra Networks Publisher [email protected]
Prisma Media Publisher [email protected]
Caracol Television Publisher [email protected]
OLX Brasil Publisher [email protected]