new view for aggregated stat on purchase propensity predictions

infrastructure/terraform/modules/monitor/main.tf

@@ -28,6 +28,8 @@ locals {
   activation_project_url    = "${local.p_key}=${var.activation_project_id}"
 
   mds_dataform_repo = "marketing-analytics"
+
+  purchase_propensity_dataset = "purchase_propensity"
 }
 
 module "project_services" {
@@ -259,3 +261,29 @@ data "template_file" "looker_studio_dashboard_url" {
     dataflow_log_table_id          = local.dataflow_log_table_id
   }
 }
+
+data "template_file" "purchase_propensity_prediction_stats_query" {
+  template = file("${local.source_root_dir}/templates/purchase_propensity_smart_bidding_view.sql.tpl")
+  vars = {
+    project_id                  = var.feature_store_project_id
+    purchase_propensity_dataset = local.purchase_propensity_dataset
+    activation_dataset          = "activation"
+  }
+}
+
+data "google_bigquery_dataset" "purchase_propensity_dataset" {
+  dataset_id = local.purchase_propensity_dataset
+  project    = var.feature_store_project_id
+}
+
+resource "google_bigquery_table" "purchase_propensity_prediction_stats" {
+  project             = var.feature_store_project_id
+  dataset_id          = data.google_bigquery_dataset.purchase_propensity_dataset.dataset_id
+  table_id            = "purchase_propensity_prediction_stats"
+  deletion_protection = false
+
+  view {
+    query          = data.template_file.purchase_propensity_prediction_stats_query.rendered
+    use_legacy_sql = false
+  }
+}

templates/purchase_propensity_smart_bidding_view.sql.tpl

@@ -0,0 +1,41 @@
+-- Copyright 2024 Google LLC
+--
+-- Licensed under the Apache License, Version 2.0 (the "License");
+-- you may not use this file except in compliance with the License.
+-- You may obtain a copy of the License at
+--
+--     http://www.apache.org/licenses/LICENSE-2.0
+--
+-- Unless required by applicable law or agreed to in writing, software
+-- distributed under the License is distributed on an "AS IS" BASIS,
+-- WITHOUT WARRANTIES OR CONDITIONS OF ANY KIND, either express or implied.
+-- See the License for the specific language governing permissions and
+-- limitations under the License.
+
+SELECT
+  p_stat.inference_date,
+  p_stat.p_p_decile,
+  p_stat.number_of_users,
+  conf.value*p_stat.number_of_users AS predicted_purchase_value
+FROM (
+  SELECT
+    inference_date,
+    p_p_decile,
+    COUNT(p_p_decile) AS number_of_users
+  FROM (
+    SELECT
+      PARSE_DATE('%Y_%m_%d', SUBSTR(_TABLE_SUFFIX, 1,10)) AS inference_date,
+      NTILE(10) OVER (PARTITION BY _TABLE_SUFFIX ORDER BY b.prediction_prob DESC) AS p_p_decile,
+    FROM
+      `${project_id}.${purchase_propensity_dataset}.predictions_*` b
+    WHERE
+      ENDS_WITH(_TABLE_SUFFIX, '_view') )
+  GROUP BY
+    inference_date,
+    p_p_decile ) AS p_stat
+JOIN
+  `${project_id}.${activation_dataset}.vbb_activation_configuration` conf
+ON
+  p_stat.p_p_decile = decile
+WHERE
+  conf.activation_type = 'purchase-propensity'