Counter C00195: Redirect searches away from disinformation or extremist content

Summary: Use Google AdWords to identify instances in which people search Google about particular fake-news stories or Russian propaganda themes. Taking advantage of the technology behind Google AdWords, this method identifies potential ISIS recruits through their Google searches and exposes them to curated YouTube videos debunking ISIS recruiting themes. Apply this method to Russian propaganda. Includes Monetize centrist SEO by subsidizing the difference in greater clicks towards extremist content.
Playbooks:
Metatechnique: M002 - diversion
Resources needed: R002 - funding
Belongs to tactic stage: TA07

Actor types	Sectors

Counters these Tactics

Counters these Techniques
T0010 Cultivate ignorant agents
T0016 Clickbait
T0018 Paid targeted ads
T0022 Conspiracy narratives
T0027 Adapt existing narratives
T0025 Leak altered documents
T0024 Create fake videos and images
T0026 Create fake research
T0045 Use fake experts
T0046 Search Engine Optimization
T0055 Use hashtag

Seen in incidents

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