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Deployed advanced ML techniques (K-Means, DBSCAN, Hierarchical Clustering) on a mall customer dataset, conducting thorough data analysis and outlier handling for enhanced segmentation. Achieved dynamic customer segmentation, empowering tailored marketing strategies and operational optimizations based on diverse customer behaviors.
Marysaadjousef/Mall-Customers-Segmentation
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Deployed advanced ML techniques (K-Means, DBSCAN, Hierarchical Clustering) on a mall customer dataset, conducting thorough data analysis and outlier handling for enhanced segmentation. Achieved dynamic customer segmentation, empowering tailored marketing strategies and operational optimizations based on diverse customer behaviors.
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