Scammers and marketers can help your business post

website/docs/technology/2023.12.07-scammers-and-marketers-can-help-your-business.md

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+---
+title: Scammers and Marketers Can Help Your Business
+posted: 2023-12-07
+author: Kenny Robinson, @almostengr
+category: technology
+keywords: website, business development, business marketing, website development
+---
+
+Today I received a call from a guy. I don’t recall what company that he was calling from 
+nor his name, but 
+I did take the time the listen to what he was offering because I was driving. Thus it was either 
+engage with the caller, or listen to the many of commercials and same songs on the radio. 
+
+When the conversation started, he came off as a scammer. Very canned introductory statement 
+with name of my business and the services offered where it was necessary. He continued on talking 
+about how he could help me (granted I did not ask for help) on how to grow my business and 
+wanted to talking about what he could do. I let him do his sales pitch because of the fact, 
+I had the time. However, he wanted to set up a 30 minute time to discuss things further, which 
+I was not interested. 
+
+As he continued down this rabbit hole and tried to convince me that I was not going to grow my 
+business by not setting up a 30 minute call with him, he made a comment about the website that 
+I ended up taking note to. He said that my business website did not have pages for the services 
+that was offered and that working with him that he would be able to have those pages so that 
+the business would rank better. I told him that I did have those pages, pages for each city 
+on the website, in addition to other content. He pulled up the website, and mentioned that the website was just a landing page and did not have any content.  I told him that if he went to the 
+website, that he would see that there are two divisions of the business. One for tech and one 
+for home improvement. When clicking the service that one needed, it would then take you to 
+the appropriate division website. 
+
+He clicked what I was telling him, and said “oh”.  He went on to say that me having to explain 
+how to navigate the website, means that it was not as obvious as a user may think and 
+should be redesigned. 
+
+To be honest, I thought the site navigation was rather clear, but based on his opinion, it was not. 
+This is a helpful advice because I did not have that perspective about my website. He continued 
+to try to sell me the services, but he eventually got the hint that I definitely was not going to 
+buy. I did get something out of that phone call, which that the home page of the website 
+needs to be redesigned.  I started doing research of other businesses that have multiple offerings 
+and consulting with ChatGPT on what changes that I could make. 
+
+I went ahead and created and issue on Github for the business website so that I can remember to 
+make this change and the notes about what was said on the call. In the future, I will be making 
+those updates to the website and intend on making videos about the coding sessions.