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Triplelift: Bidder Parameter Page Update (#4403)
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* TL-34447 Add GPP Support to Prebid.org

* TL-27059: Added pDMP documentation

* Update triplelift.md

---------

Co-authored-by: bretg <[email protected]>
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patrickloughrey and bretg authored Mar 16, 2023
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- [Video (Instream)](#video-instream)
- [Video (Outstream)](#video-outstream)
- [First Party Data](#first-party-data)
- [Programmatic DMP](#triplelift-programmatic-dmp)

<a name="triplelift-overview" />

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- `ortb2.user.*`: Standard IAB OpenRTB 2.5 user fields

AdUnit-specific data is supported using `AdUnit.ortb2Imp.ext.*`

<a name="triplelift-programmatic-dmp" />

### Programmatic DMP

Triplelift provides audience and contextual targeting via the integration of a Programmatic DMP tag. Please reach out to your Triplelift representative to discuss specifics of the integration.

#### Requirements:
- Prebid v7.1.0 or later
- In Prebid's `bidderSettings`, the `storageAllowed` parameter must be set to **true**. In Prebid v7.0 and later, `storageAllowed` defaults to false, so you will need to explicitly set this value to true.

```
pbjs.bidderSettings = {
triplelift: {
storageAllowed: true
}
}
```
- The Programmatic DMP **tag** must be included at the top of every webpage in order to collect audience and contextual information on the respective page.
- The Programmatic DMP **tag** should be as high up in `<head>` as possible.

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