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Update Predictions Destination information #7766

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Jul 17, 2025
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Update Predictions Destination information #7766

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22 changes: 21 additions & 1 deletion src/unify/Traits/predictions/index.md
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Expand Up @@ -135,4 +135,24 @@ Segment then uses this criteria to build the prediction and create specific perc

## Use cases

For use cases and information on how Segment builds prediction, read [Using Predictions](/docs/unify/traits/predictions/using-predictions/).
Once a trait successfully computes, you can send them downstream to some destinations, or use them in an audience. Predictive Traits support destinations that support this list of identifiers:

ANONYMOUS = "anonymous_id"
USER = "user_id"
EMAIL = "email"
PHONE = "phone"
IOS_IDFA = "ios.idfa"
ANDROID_IDFA = "android.idfa"
GROUP = "group_id"
NAME = "name"
GA_CLIENT = "ga_client_id"
GOOGLE = "google_gid"
BRAZE = "braze_id"
SEGMENT = "segment_id"

Other destinations may drop events published by Predictive Traits

For use additional cases and information on how Segment builds prediction, read [Using Predictions](/docs/unify/traits/predictions/using-predictions/).



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