Bump go.opentelemetry.io/otel/trace from 1.11.1 to 1.18.0 in /utils/tracing/go #748

Job	Run time
Build and push all images (geo)	1m 32s
Build and push all images (profile)	1m 22s
Build and push all images (rate)	1m 33s
Build and push all images (recommendation)	1m 13s
Build and push all images (reservation)	1m 36s
Build and push all images (user)	1m 45s
Build and push all images (search)	1m 19s
Test Docker Compose	0s
Test Knative Deployment	0s
	10m 20s

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